Category Archives: Branding

Headshots vs. Branding Photography – 4 Unique Sessions Perfect for You

When it comes to presenting yourself or your business in the best light, having professional photos is non-negotiable. So when it comes to headshots vs branding it’s important to understand the differences to help you make the right choice to elevate your professional image. This guide will walk you through everything you need to know about headshots vs branding.

Headshot Posing: 4 Helpful Tips for Every Profession

Headshot Posing

When it comes to professional headshots, headshot posing can make a significant difference in how you’re perceived. As a professional headshot and branding photographer in Houston, I have experience working with a variety of professions, from realtors and lawyers to small business owners and industry professionals in oil & gas, construction, and healthcare. Here are four helpful tips on how to pose for your headshot based on your profession.

4 Impactful Ways Business Branding Boosts Your Success

Business branding is more than just a logo or a color scheme; it’s the complete visual and emotional identity of your company. It encompasses everything from your logo, website, and marketing materials to the way your employees interact with clients. Consistent branding helps convey your company’s values and mission, creating a cohesive image that resonates with your audience.

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@taraflanneryphotography

There’s a reason I reach for this lens during branding sessions.

I get asked about camera gear all the time — especially during branding sessions — and while the tools matter, how they support the experience matters more.

I love using a zoom lens for portraits because it gives me flexibility. I can adjust framing and perspective without breaking the flow of the session, which helps my client stay relaxed, confident, and present.

That range lets me focus less on repositioning and more on connection, expression, and creating images that feel natural and intentional.

Every technical choice I make is about creating an effortless experience — not just a sharp photo.

If you’re a photographer just starting out and trying to decide where to invest first, remember this: the “best” lens is the one that supports how you shoot and how you want your clients to feel.

📸 Fellow photographers — what lens do you reach for most during portrait sessions?

Drop it in the comments 👇🏻 I’d love to hear.

#behindthescenes #photographygear #professionalheadshots #thewoodlandsphotographer #brandingphotography
Looking for a job right now? This matters more than most people realize 👇🏻

In a competitive job market, your professional photo often makes the first impression — before your résumé is read, before an interview is scheduled, before you ever get the chance to speak.

And the truth is, not all photos communicate the same thing.

A strong headshot signals confidence, credibility, and readiness — without feeling stiff or overproduced. It shows that you take your career seriously and understand how you want to be perceived.

What actually works:

✅ Professional lighting that looks natural, not filtered
✅ Images that translate across LinkedIn, email signatures, and company profiles
✅ Guidance on wardrobe and posing so you feel confident and comfortable
✅ A photo that reflects who you are now, not who you were a few years ago

Whether you’re entering the workforce, changing roles, or positioning yourself for what’s next, your professional image plays a bigger role than you think.

If you’re ready to show up with clarity and confidence, I’d love to help.

📩 Link in bio to book your session.

#careeradvice #professionalheadshots #linkedintips #corporatelife #firstjob #careerdevelopment #thewoodlandstx
Your 2026 version is calling, and she looks good. 📞✨

As we dive into the new year, the businesses that will stand out are the ones that lead with clarity and consistency.

When your entire team shows up with cohesive, high-quality headshots, it sends a message:

✅ We are professional
✅ We are a unit
✅ We pay attention to detail

These final results show exactly what happens when you prioritize your brand’s visual identity.

Investment in yourself is the only investment with a guaranteed return. How are you choosing to show up for your clients this year?

New year, new standards. DM me to discuss a headshot refresh for you OR your whole team!
Here's the truth 👇🏻

Your professional image is often the first impression potential clients and partners have of your expertise.

Starting 2026 with updated, polished headshots isn't just about looking good—it's about showing up with the credibility your experience deserves.

Whether it's for your website, LinkedIn, or your entire team's branding, professional imagery sends a clear message: you're serious about your business.

Ready to make 2026 your most credible year yet? 

Let's create headshots that match your expertise. Link in bio to schedule your consultation. 📸

#ProfessionalHeadshots #BusinessCredibility #NewYearNewImage #CorporatePhotography #TheWoodlandsPhotographer
You know what's quietly costing you clients? 👇🏼

 Inconsistent branding.

When your team's headshots are all over the place—different backgrounds, different lighting, some from 2019—it's doing more damage than you think:

❌ Confuses your audience 
❌ Makes your business feel less established 
❌ Creates hesitation before booking 
❌ Forces you to "reintroduce" yourself every time you post

But here's what happens when your visual branding is cohesive and professional:

✔️ Builds recognition over time 
✔️ Makes showing up online easier 
✔️ Reinforces professionalism 
✔️ Creates momentum and trust

This is why I bring headshot stations directly to your corporate events—your entire team gets updated, consistent imagery without anyone having to schedule 47 individual appointments.

One session. Cohesive branding. Done.

Ready to get your team's professional presence on point? 

Let's talk → Click the link in my bio to get started.

#CorporatePhotography #ProfessionalHeadshots #BrandingPhotography #TheWoodlandsTX

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Serving the Greater Houston, Texas Area

tara@taraflannery.com

713-412-5437

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Tara is a member of the Professional Photographers of America PPA.
Tara is a Certified Professional Photographer.
Tara is a member of TPPA Texas Professional Photographer's Association.
Tara has earned her Master of Photography degree.
Tara has earned her Photographic Craftsman certification.
Tara is a member of the Professional Photographers Guild of Houston PPGH.