Branding for Small Businesses | Houston Branding Photographer

Tara Flannery is a Certified Professional Photographer (CPP)  and Craftsman based in Houston, TX.  Tara Flannery Photography specializes in branding for small businesses.  See more branding images in the gallery.  Contact me to book your branding session today!

Branding for Small Businesses

Small and large businesses need imagery to tell the story of their company or practice.  Images invite the viewer into your world.  Other than actually being in the space itself, there is no better way than photography to help your customers/clients/patients feel at home in your space.  Studies show that visualization is sometimes just as effective as being in the space itself.

“Research shows that if one person does something and another person visualizes doing the thing, the same brain areas are activated in both of them. And if they keep doing the thing or imagining doing the thing, their brain regions undergo actual physical change (called neuroplasticity) to the same degree.” – DrDavidHamilton.com

So, help your customers visualize doing business with you through photography, sitting in the waiting area, sitting in a chair in your office, interacting with your staff, and leaving with their goals accomplished.  The customer will already be familiar with your office before they even step an actual foot inside the door!  Familiarization is comfort and comfort leads to success!

A Branding Session with Joshua Nellis, DDS

I have photographed Dr. Nellis, his family, and his staff for a number of years.  He’s moved into a new building and wanted some branding photos to update the website.  Dr. Nellis is also now working with another dentist and has a bigger staff!  Amongst the rain clouds and a downpour, we got some fantastic images of the property both inside and out.  Each team member got a headshot so that we can composite groups as needed for the front desk, hygienists, and other staff groups.  The waiting area, x-ray, and patient room are also included in the portfolio of images.  Can’t wait to see the website redo!

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Tara Flannery is a Certified Professional Photographer (CPP)  and Craftsman based in Houston, TX.  Tara Flannery Photography specializes in personal branding and corporate branding.  See more branding images in the gallery.  Contact me to book your branding session today!

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@taraflanneryphotography

When you show up like a pro, doors start opening.

We wrapped this session with a simple truth: “Kyle’s going to go off and do great things.”

And he will—because he’s putting his best foot forward, starting with how he presents himself. A high-quality headshot might seem like a small thing, but it can make a powerful first impression that opens doors to new jobs, clients, or collaborations.

When you look the part, you feel the part—and the world responds accordingly.

📸 Need to refresh your headshot? Send me a message and let's make it happen!

#headshots
Ever wondered why your headshots look flat instead of flattering? 👀

It all comes down to lighting. In the studio, I use one main light source and strategically placed reflectors to bounce light and fill in shadows. This creates that soft, even glow that makes you look approachable and polished—while still keeping a touch of shadow to add shape and dimension to your face.

Flat lighting can make your features disappear. The right lighting makes you stand out. ✨

Ready to finally love your headshots?

📩 DM me or click the link in bio to book your session today.

#headshots #thewoodlandstxphotographer #headshotphotographer #headshottips
Here’s why 👇🏻

Most people wait for the “perfect” moment—when they’ve lost a few pounds, changed their hair, or finally feel more confident. But here’s the truth: there will always be something you’re waiting on.

Your headshot isn’t about some future version of you—it’s about showing up confidently in the season you’re in today. Because this version of you? The one leading your team, meeting clients, building your business—that’s the version people want to connect with.

When your photo feels authentic and current, it builds instant trust. Outdated or staged images can actually do the opposite, making it harder for people to recognize the real you.

So don’t wait for “someday.” The right time to show up as your best self is always now.

📸 Ready for a refresh? Let’s create a headshot that feels true to you. 

DM me to book your session.

#headshotupdate #headshotphotographer #thewoodlandsheadshots #professionalheadshots
🚫 Let’s talk wardrobe no-nos for headshots.

I want you to look polished, confident, and distraction-free in your photos—and sometimes that means skipping certain outfit choices.

For men:

❌ No undershirts peeking through

❌ If you’re wearing a tie, make sure your shirt buttons all the way up

❌ If it doesn’t, we’re ditching the tie

For women:

❌ Skip the sleeveless tops—your arms will compete with your face for attention

✅ A sleeve (even short) helps keep the focus where it belongs—on YOU

The goal? A clean, intentional look that draws people in and keeps their attention right where it should be—your face.

📸 Save this before your session so you can show up ready and confident.

#headshots #headshotphotography #HoustonHeadshots #whattowearforheadshots
Let's talk... ⬇️

If your headshot isn’t working on your website, LinkedIn, or social media...

👉🏻 it’s probably not the image.

👉🏻 it’s the crop.

Yep, even the most beautiful photo can fall flat if it’s not framed for the platform it’s on.

Here are 3 common cropping mistakes I see all the time (and how to fix them):

1️⃣ Too Close – When there’s no breathing room, the image feels cramped and overly intense.

2️⃣ Too Far – If we can’t clearly see your face, we lose the connection instantly.

3️⃣ Wrong Shape for the Platform – That rectangle you uploaded to LinkedIn? It just became a circle... and cut off half your head.

✨ The fix? Intentional cropping before you upload—so your headshot looks polished, professional, and approachable everywhere.

Want a headshot that works across all platforms? Let’s create one that does just that.

📩 DM me to plan your session or visit the link in bio to learn more.

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Serving the Greater Houston, Texas Area

tara@taraflannery.com

713-412-5437

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Tara is a member of the Professional Photographers of America PPA.
Tara is a Certified Professional Photographer.
Tara is a member of TPPA Texas Professional Photographer's Association.
Tara has earned her Master of Photography degree.
Tara has earned her Photographic Craftsman certification.
Tara is a member of the Professional Photographers Guild of Houston PPGH.