Why Custom Photography? | Houston Family Photographer

Tara Flannery is a Certified Professional Photographer (CPP) based in The Woodlands and Conroe, TX.  Tara Flannery Photography specializes in family portraits and can tell you why custom photography is so important.  See more family photos in the gallery.  Contact me to book your family portrait today!

Why Custom Photography?

Custom photography: an investment in the present for the future

Custom photography is more of a luxury product than your entry level cookie cutter photography chain store experience.  Custom photography truly is not for everyone, it requires a level of commitment, investment in time  and money, forethought and planning on the part of the subject/client and requires a larger time commitment for the photographer as well.

Clients who enjoy taking a more active role in the creation of their families’ memories have the desire to have portrait art that is truly personalized.  These more discerning clients have been known to budget and allot time for a custom photography session.  Many clients opt for it to be a once a year special experience, some opt to have custom photography sessions done to record their child’s stages in life.  Having said this, it is clear that custom photography is not in everyone’s budget,  it is something that most families save for to splurge on from time to time to memorialize their children as they really are  (not posed and primped in the cookie cutter studio setting).

There is a great deal of time involved in creating high end custom photography sessions for a client.  The luxury of great service, better choices and a supberb end product.  The result of all this are heirloom quality images.  The time invested at the session is only a small portion of time involved in this process.

Custom photography has been likened to purchasing a fine vehicle.  To get to point B from A let’s face it, even a bus ride would suffice.  If you want to luxuriate in a finely appointed vehicle, customizing your own experience by listening to smooth jazz while sitting in a climate controlled setting adjusted purely for your comfort in a body hugging leather interior, perhaps that Lexus you so desire is your cup of tea.  Custom photography is much the same cup of tea.  It is the Lexus of the photography world.  It is where the intangibles make the experience truly wonderful and the images themselves make the investment of money and time truly worthwhile.

Custom photography can be broken down into even more levels.  There are:

  • on location
  • studio
  • mixed studio/on location
  • specialty location
  • destination
  • event photographers

Not every photographer specializes in studio photography, not every on location photographer specializes in event photography and not every event photographer can shoot photo-journalistic style portraits.

The beauty of custom photography is in the choices and in the luxury of those options.  The customized service level you are sure to experience will be amazing.  The knowledge that your final images are the result of someone caring about those moments so much that they take extra time ensuring that the artwork you receive is good enough to stand by with their name on it.  That level of quality and commitment  is all but lost in the age of “mass produced,” “mass marketed,” corporate “everyone is a number”.

Custom photography is based on being unique to you.  How great an experience would be,  to be able to sit back and allow a photographer to do this highly custom work for images that you will most likely cherish for a lifetime?

Keep in mind more than anything that the Lexus will never appreciate in value the way your portraits will.  The portrait art you become invested in from your custom photographer will no doubt increase in value and become more priceless as the years pass.

This article was written by Marianne Drenthe of Marmalade Photography http://www.marmaladephotography.com and can be found at the Professional Child Photography site at http://www.professionalchildphotographer.com

 Custom Photography for Emily and Family

I first met Emily on a corporate headshot session for her company.  We chatted while doing her headshot and she mentioned that she had a son and would love to have family portraits.  Excellent, “let me give you a business card”, I said.  A little while later, Emily did contact me for those family photos.  We had a great session!  The following year (this year), she contacted me again for family portraits with her son and husband.  I love to work with repeat clients because we already know each other.  I know her style and what she’s looking for and how she likes to be photographed.  She knows my style too and we work so well together!  Custom photography allows for the flexibility and the extra attention to detail that you need in family portraits.  I love photographing families and I look forward to many more years with Emily and all of my family portrait clients for their custom photography!

Why Custom Photography?Why Custom Photography?Why Custom Photography?

Tara Flannery is a Certified Professional Photographer (CPP) based in The Woodlands and Conroe, TX.  Tara Flannery Photography specializes in family portraits and can tell you why custom photography is so important.  See more family photos in the gallery.  Contact me to book your family portrait today!

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@taraflanneryphotography

Money may not buy happiness, but having photos of your family to look back on years from now? That’s pretty priceless. 🤍

Fall family portrait season is here, and I have a few weekend dates still available (spots are filling fast!) 👇🏻

September 20
October 3, 10, & 17
November 7 & 15

If you’ve been meaning to update the family photos, document this season, or get those holiday card photos checked off your list, this is your sign to get on the calendar.

And once you book, I’ll make sure you’re not left wondering what to wear, where we’re going, what to bring, or what to expect. My Family Session Welcome Guide walks you through everything you need to know to feel prepared for your session. (linked in my bio)

📸 Ready to make some memories worth keeping? Grab your date through the link in my bio.
I’m gonna let you in on my secret… 👀

These are the camera settings I use as my starting point when I’m shooting during golden hour:

☀️ APERTURE
For one person: f/2.8–f/3.2
For families or groups: f/5.6

A wider aperture gives you that beautiful separation and soft background when you’re photographing one person. With a group, I stop down to help keep everyone in focus.

☀️ SHUTTER SPEED
I start around 1/160 sec—but if I have kids running, a couple moving around, or anything else with more movement, I’ll increase my shutter speed to keep everything sharp.

☀️ ISO
ISO 400 is my starting point, and then I adjust up or down depending on how much light I have.

The biggest thing to remember? These aren’t magic numbers you have to use every time.

Golden hour changes quickly, and your settings should change with it. Use these as a starting point, watch your light, and adjust for the people and movement in front of your camera.

And if you’re building your photography kit and wondering what gear is actually worth investing in, I put together my Photographer’s Gear Guide with the cameras, lenses, lighting, and equipment I use in my own business.

Grab your free copy through the link in my bio! 📸
Class of 2027, the clock is ticking! 🎓📸

Yearbook deadlines are getting closer, which means there’s not much time left to get those fall senior portraits on the calendar.

Senior photos are about so much more than checking a yearbook photo off the list. This is your chance to capture their personality, style, interests, and who they are during one of the biggest years of their life.

If senior portraits are still sitting on your fall to-do list, this is your sign to get them booked!

🎓 Now booking fall senior sessions. Head to the link in my bio to get started.
Come spend a headshot + branding day with me! 📸

One of my favorite things about on-location sessions is getting to step into a client’s space and create images that actually feel connected to their business.

We can capture updated headshots, team photos, working shots, office details, and plenty of branding content—all without your team having to leave the office.

A lot goes into a shoot day, but this is the fun part: turning an ordinary workday into a whole new library of images for your brand.

Need updated photos for your business or team? Let’s plan your session! Click the link in my bio to get started! 🔗
If your kids are still living under your roof, take the photos. 🤍

You hear people say you only get 18 summers with your kids, and now that mine are grown, I understand just how quickly those years really go. Once college, work, relationships, and their own schedules enter the picture, getting everyone together at the same time gets a whole lot harder.

So don’t wait for the “perfect” year for family portraits. Document the family you have right now—the missing teeth, growth spurts, changing personalities, and even the little bit of chaos that comes with it.

Because one day, getting everyone in the same place for a family photo might be the hardest part.

🍂 Fall Family Portrait Weekend Availability:

September 20
October 3, 10, & 17
November 7 & 15

If family portraits have been on your list, grab one of my remaining fall dates before they’re gone.

📸 Book your session through the link in my bio.

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Serving the Greater Houston, Texas Area

tara@taraflannery.com

713-412-5437

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Tara is a member of the Professional Photographers of America PPA.
Tara is a Certified Professional Photographer.
Tara is a member of TPPA Texas Professional Photographer's Association.
Tara has earned her Master of Photography degree.
Tara has earned her Photographic Craftsman certification.
Tara is a member of the Professional Photographers Guild of Houston PPGH.