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The Power of a Profile Photo: How to Boost Profile Views by 14x

Tara Flannery is a  Certified Professional Photographer (CPP), Photographic Craftsman, and Master of Photography based in Houston, TX.  Tara Flannery Photography specializes in corporate headshots.  See more headshots in the gallery.  Contact me to book your professional headshot today!

Your profile photo is more than just an image—it’s your visual introduction to the world. It’s the first thing people notice on LinkedIn, social media platforms, or even your company’s website. In fact, according to LinkedIn expert Donna Serdula, having a confident smile in your profile photo can make your profile 14 times more likely to be viewed. That’s a staggering statistic that underscores just how vital it is to have a polished and professional image that stands out.

But why does your profile photo matter so much, and what makes it effective? Let’s explore how this one detail can have a significant impact on your personal brand and career growth.

LinkedIn Profile Photo

Why Your Profile Photo Matters

Your headshot is often the first impression you make in the professional world. Think of it as a visual handshake—a way to introduce yourself before a single word is exchanged. In today’s fast-paced, digital-first environment, people are quick to form opinions. A strong profile photo can communicate trust, professionalism, and approachability in just seconds.

With 14 times more profile views on the line, it’s clear that investing in a professional headshot is worth it. It’s your opportunity to visually tell the world, “I’m confident, credible, and ready to connect.”

What Makes a Great Profile Photo?

Not all profile photos are created equal. To truly stand out, your photo should include these key elements:

  1. Lighting: Natural or soft lighting creates a flattering and professional look. Avoid harsh shadows or dim environments.
  2. Wardrobe: Choose attire that aligns with your industry and personal brand. Solid colors work well, and avoid busy patterns.
  3. Background: A clean, uncluttered background ensures the focus stays on you.
  4. Expression: A confident smile makes all the difference. It communicates warmth and approachability.
  5. Professional Quality: A high-resolution, well-composed image is essential. A blurry or poorly cropped photo can make you appear unprofessional.

Each of these elements combines to create a compelling headshot that showcases your best self.

Houston therapist professional headshot, woman in turquoise blouse smiling for the camera.

The Confidence Factor

Confidence is one of the most important qualities your profile photo can convey. When people see a confident smile and posture, it immediately builds trust and credibility. This is especially important on platforms like LinkedIn, where first impressions can open doors to new opportunities.

Your confidence doesn’t just show that you’re ready to take on challenges; it makes others more likely to connect with you, work with you, or even hire you. A strong profile photo serves as a visual cue that you’re competent, approachable, and professional—all qualities that resonate with potential clients, employers, or collaborators.

Why Professional Help Matters

While it might be tempting to take a quick selfie or rely on an outdated image, a DIY approach often falls short. A professional profile photo is an investment in your personal brand.

Here’s why working with a professional photographer makes all the difference:

  • Guidance: A professional knows how to coach you into the perfect pose and expression that reflects your confidence.
  • Lighting and Composition: They understand how to use lighting and angles to enhance your features and create a polished look.
  • Customization: A professional can tailor your profile photo to fit your industry and personal branding needs.

By choosing to invest in a professional headshot, you’re setting yourself up for success in a competitive market. It’s a decision that can elevate your personal brand and open doors to new opportunities.

Corporate professional headshot for a man in a blue suit and grey button-down.

The Science Behind 14X Views

Let’s revisit that powerful statistic from LinkedIn expert Donna Serdula: profiles with a confident smile in their profile photo are 14 times more likely to be viewed. This isn’t just about aesthetics; it’s about the psychology of connection. People are naturally drawn to friendly, approachable images. A great profile photo makes it easier for others to imagine working with you, hiring you, or networking with you.

Ready to Elevate Your LinkedIn Profile?

Your profile photo is your chance to make a lasting first impression, build credibility, and attract opportunities. With so much riding on this one image, don’t leave it to chance. A professional headshot session can help you create a photo that reflects the best version of yourself and aligns with your goals.

Are you ready to stand out and make an impact? Book a consultation today, and let’s create a profile photo that takes your personal brand to the next level.

Additional Headshots Great for a LinkedIn Profile

Therapist smiling for a professional headshot.

Professional headshot for a woman in a bright pink blazer suit jacket.

Man in dark blue suit with red tie smiling for a corporate headshot.

Woman in blue dress smiling for a professional headshot.

Tara Flannery is a  Certified Professional Photographer (CPP), Photographic Craftsman, and Master of Photography based in Houston, TX.  Tara Flannery Photography specializes in corporate headshots.  See more headshots in the gallery.  Contact me to book your professional headshot today!

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@taraflanneryphotography

Let’s talk about it 👇🏻

So many people wait to book their headshot because they feel like they need to “fix” something first.

Lose a little weight. Clear their skin. Feel more confident. Look more put-together.

But here’s the truth:

The version of you that exists right now is already worthy of being seen.

The best headshots don’t come from perfection — they come from authenticity.

Real expression. Real connection. Real confidence… even if you don’t quite feel it walking in.

During every session, I guide you through posing, lighting, and expression so you feel relaxed, supported, and comfortable — because that’s when the magic happens. You don’t have to know what to do. You don’t have to feel “ready.” You just have to show up.

✨ If you want a headshot that feels like you, I’d love to help.

Click the link in my bio to schedule your consultation OR to grab my FREE headshot session guide for more information!

#headshottips #corporateheadshots #headshotphotographerhoustontx #professionalheadshots

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Open post by taraflanneryphotography with ID 18090456517928756
Let’s talk about it 👇🏻 So many people wait to book their headshot because they feel like they need to “fix” something first. Lose a little weight. Clear their skin. Feel more confident. Look more put-together. But here’s the truth: The version of you that exists right now is already worthy of being seen. The best headshots don’t come from perfection — they come from authenticity. Real expression. Real connection. Real confidence… even if you don’t quite feel it walking in. During every session, I guide you through posing, lighting, and expression so you feel relaxed, supported, and comfortable — because that’s when the magic happens. You don’t have to know what to do. You don’t have to feel “ready.” You just have to show up. ✨ If you want a headshot that feels like you, I’d love to help. Click the link in my bio to schedule your consultation OR to grab my FREE headshot session guide for more information! #headshottips #corporateheadshots #headshotphotographerhoustontx #professionalheadshots

If you’re hosting a holiday party this year… there’s something you don’t want to overlook 👇🏻

Your team is already together, dressed up, and in great spirits — which makes it the perfect moment to update everyone’s headshots. No juggling schedules, no tracking people down, no pulling anyone out of meetings. Just quick, polished photos your team can pop in for, and then head right back to the party.

It’s an easy way to add value to your celebration and give your employees something they’ll actually use heading into the new year. And with my streamlined event setup (and zero admin work for you), the process is effortless from start to finish.

✨ If you’re planning a holiday party, let’s talk about adding on-site headshots.
Click the link in my bio to schedule your consultation.

#corporateevents #corporateeventphotographer #headshotphotographer #corporateheadshots

2 4
Open post by taraflanneryphotography with ID 17891918994362795
If you’re hosting a holiday party this year… there’s something you don’t want to overlook 👇🏻 Your team is already together, dressed up, and in great spirits — which makes it the perfect moment to update everyone’s headshots. No juggling schedules, no tracking people down, no pulling anyone out of meetings. Just quick, polished photos your team can pop in for, and then head right back to the party. It’s an easy way to add value to your celebration and give your employees something they’ll actually use heading into the new year. And with my streamlined event setup (and zero admin work for you), the process is effortless from start to finish. ✨ If you’re planning a holiday party, let’s talk about adding on-site headshots. Click the link in my bio to schedule your consultation. #corporateevents #corporateeventphotographer #headshotphotographer #corporateheadshots

- Do this instead 👇🏻

Most people focus on their outfit or expression — but your background plays a huge role in how others perceive you. It sets the tone for your personal brand before you even introduce yourself.

Your space tells clients what working with you feels like.

Here’s how different backdrops communicate different messages:

🏢 Corporate office → traditional, established, and formal.

🌿 Natural outdoor setting → approachable, creative, and warm.

🏙️ Urban or architectural environment → modern, edgy, and innovative.

🎨 Solid color or studio backdrop → clean, versatile, and timeless.

Even subtle shifts in tone, texture, or color can completely change the mood of your headshot — which is why the location is just as important as the lighting or pose.

And here’s the exciting part: with the help of professional AI editing, you don’t have to choose just one. We can create on-brand variations that fit different platforms — like LinkedIn, your website, or your marketing materials — while keeping your headshot cohesive and authentic.

Because when every detail works together — from your expression to your background — your headshot becomes more than a picture. It becomes your first impression.

📩 Ready to plan your next session? Message me and let’s find the backdrop that tells your brand story best.

#headshotlocations #headshottips #corporateheadshots #photolocationshoustontx

3 0
Open post by taraflanneryphotography with ID 18078263909156290
- Do this instead 👇🏻 Most people focus on their outfit or expression — but your background plays a huge role in how others perceive you. It sets the tone for your personal brand before you even introduce yourself. Your space tells clients what working with you feels like. Here’s how different backdrops communicate different messages: 🏢 Corporate office → traditional, established, and formal. 🌿 Natural outdoor setting → approachable, creative, and warm. 🏙️ Urban or architectural environment → modern, edgy, and innovative. 🎨 Solid color or studio backdrop → clean, versatile, and timeless. Even subtle shifts in tone, texture, or color can completely change the mood of your headshot — which is why the location is just as important as the lighting or pose. And here’s the exciting part: with the help of professional AI editing, you don’t have to choose just one. We can create on-brand variations that fit different platforms — like LinkedIn, your website, or your marketing materials — while keeping your headshot cohesive and authentic. Because when every detail works together — from your expression to your background — your headshot becomes more than a picture. It becomes your first impression. 📩 Ready to plan your next session? Message me and let’s find the backdrop that tells your brand story best. #headshotlocations #headshottips #corporateheadshots #photolocationshoustontx

Here’s how to fix that 👇🏻

If you’ve ever felt uncomfortable in front of the camera — especially when someone else is taking your picture — you’re not alone. It’s completely normal.

Taking professional photos can feel surprisingly vulnerable. You’re being seen, literally, and that can stir up a lot of nerves.

But here’s the thing: feeling awkward shouldn’t stop you from getting photos you love. My job as your photographer is to help ease that discomfort so you can show up as your best, most authentic self.

Here’s how I help clients do just that:

1️⃣ The Consultation

Before your session, we’ll chat about your goals, style, and how you want to be seen. I also connect clients with trusted stylists who can help you choose outfits that make you feel confident and comfortable (if needed).

2️⃣ A Calm, Supportive Environment

Whether we’re in my studio, your office, or an outdoor location, my priority is to create a space where you can relax, laugh, and genuinely enjoy the process. When you’re at ease, it always shows in your photos.

3️⃣ A Little Preparation Goes a Long Way

Get plenty of rest, hydrate, and plan your wardrobe ahead of time. When you feel prepared, you walk into your session with a completely different kind of confidence.

Because the truth is — professional photos can feel vulnerable, but with the right guidance, they can also be empowering. 💛

📩 Ready to feel comfortable and confident in front of the camera? Message me to schedule your session today.

#professionalheadshots #corporateheadshots #headshotphotographer #headshottips

10 0
Open post by taraflanneryphotography with ID 17961749040003344
Here’s how to fix that 👇🏻 If you’ve ever felt uncomfortable in front of the camera — especially when someone else is taking your picture — you’re not alone. It’s completely normal. Taking professional photos can feel surprisingly vulnerable. You’re being seen, literally, and that can stir up a lot of nerves. But here’s the thing: feeling awkward shouldn’t stop you from getting photos you love. My job as your photographer is to help ease that discomfort so you can show up as your best, most authentic self. Here’s how I help clients do just that: 1️⃣ The Consultation Before your session, we’ll chat about your goals, style, and how you want to be seen. I also connect clients with trusted stylists who can help you choose outfits that make you feel confident and comfortable (if needed). 2️⃣ A Calm, Supportive Environment Whether we’re in my studio, your office, or an outdoor location, my priority is to create a space where you can relax, laugh, and genuinely enjoy the process. When you’re at ease, it always shows in your photos. 3️⃣ A Little Preparation Goes a Long Way Get plenty of rest, hydrate, and plan your wardrobe ahead of time. When you feel prepared, you walk into your session with a completely different kind of confidence. Because the truth is — professional photos can feel vulnerable, but with the right guidance, they can also be empowering. 💛 📩 Ready to feel comfortable and confident in front of the camera? Message me to schedule your session today. #professionalheadshots #corporateheadshots #headshotphotographer #headshottips

Here`s what you can expect at a headshot session with me 👇🏻

✨ Pre-session consultation to understand your brand and team dynamics
📋 Wardrobe guidance that aligns with your company culture
🎯 Multiple looks and expressions to give everyone options
⏰ Efficient workflow that respects everyone`s busy schedules
💼 Professional retouching that maintains authenticity
📱 Digital gallery delivery within 48 hours

Be honest—when was the last time your team photos actually represented who you are today? Most companies wait 3-5 years between updates, but your people (and your business) evolve much faster than that.

Your team`s headshots aren`t just photos—they`re the first impression potential clients, partners, and talent get of your company culture. When they`re outdated or inconsistent, what message does that send?

Ready to show the world the dynamic team you`ve built? Let`s create imagery that matches your company`s growth. 🚀

#headshots #corporatephotography #teamheadshots #professionalphotography #houstonphotographer

9 0
Open post by taraflanneryphotography with ID 18097105072802709
Here's what you can expect at a headshot session with me 👇🏻 ✨ Pre-session consultation to understand your brand and team dynamics 📋 Wardrobe guidance that aligns with your company culture 🎯 Multiple looks and expressions to give everyone options ⏰ Efficient workflow that respects everyone's busy schedules 💼 Professional retouching that maintains authenticity 📱 Digital gallery delivery within 48 hours Be honest—when was the last time your team photos actually represented who you are today? Most companies wait 3-5 years between updates, but your people (and your business) evolve much faster than that. Your team's headshots aren't just photos—they're the first impression potential clients, partners, and talent get of your company culture. When they're outdated or inconsistent, what message does that send? Ready to show the world the dynamic team you've built? Let's create imagery that matches your company's growth. 🚀 #headshots #corporatephotography #teamheadshots #professionalphotography #houstonphotographer

- STAY IN TOUCH -

Serving the Greater Houston, Texas Area

tara@taraflannery.com

713-412-5437

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Tara is a member of the Professional Photographers of America PPA.
Tara is a Certified Professional Photographer.
Tara is a member of TPPA Texas Professional Photographer's Association.
Tara has earned her Master of Photography degree.
Tara has earned her Photographic Craftsman certification.
Tara is a member of the Professional Photographers Guild of Houston PPGH.