Pink Petro LAUNCH! | Houston Headshot Photographer

Katie Mehnert.  CEO and Founder of Pink Petro.  We went to high school together.  We’re friends on Facebook so I keep up with her life.  She left her corporate job and after some time and a conversation with a stranger on a plane, decided to start Pink Petro.  Within 6 weeks, with the help of Jive Software, Halliburton, and Shell, Pink Petro was off the ground and launched!  Way to go Katie!

Pink Petro is a social network for the support of women in the energy industry.  Are men members of this group?  Of course.  Real men wear pink, you know.

“Individuals, companies and organizations apply for membership [to Pink Petro].  We connect you to the best resources, content, and rich conversations because we hand select who joins. Our spam-free global platform provides all the features you’d expect from a business social community minus the noise.  (And, both women and men are welcome!)”

Pink Petro is the business social channel for women in energy.  “We unite, connect, develop, and grow women.”

Mayor Annise Parker spoke at the launch party.  She advised the group to “sharpen your ax”.  Be good at what you do, whatever it is.  AND she said to the women, “take your friends with you!”

To learn more about Pink Petro and to join, visit the website here: https://www.pinkpetro.com/

Katie asked me to come and take headshots during the launch party.  I was thrilled!  A little nervous about taking the Mayor’s headshot, especially when there was a video camera in my face while I was shooting.  But we made it through.  And I met lots of great people who now have a headshot that they can use for their professional careers…remember no scary grey silhouettes on LinkedIn, right?

20150505_PinkPetro_143Headshot20150505_PinkPetro_25420150505_PinkPetro_28420150505_PinkPetro_29020150505_PinkPetro_487

- INSTAGRAM -

@taraflanneryphotography

It’s never just pressing a button.

It’s reading the room.
Adjusting in real time.
Knowing how to bring out confidence—even when someone feels uncomfortable in front of the camera.

The technical side matters.
But the connection, the instinct, and the ability to see what others don’t… that’s what turns it into something more.

📩 If you’re ready for photos that feel like you, you can book through the link in my bio.
Come along with me as I set up for a headshot + branding session 👇🏻

When you’re just getting started, it’s easy to think you need all the gear before you can take on client work.

You don’t.

For in-office headshots, a solid setup really comes down to a few essentials:
✅ reliable lighting
✅ a strong lens
✅ a backdrop
✅ reflectors to help control light and keep skin tones consistent

That’s how I’m able to create clean, professional headshots—without being in a studio.

And for branding? That’s where I shift.

Instead of a backdrop, I’m using the client’s space—capturing environmental images that feel more natural, personal, and aligned with their business.

Same session, two different approaches—both intentional.

Because at the end of the day, it’s not about having more gear…
it’s about knowing how to use what you have.

📥 If you’re a newer photographer, I’ve put together resources to help with gear, lighting, and posing—click the link in my bio to check them out!
If your brand hasn’t been updated this year… this might be your sign 👇🏻

Summer is one of the best times to refresh your branding imagery—and most people don’t take advantage of it.

Things tend to slow down just enough to step back and actually look at what your brand is communicating.

And for a lot of businesses, this is when it becomes clear:
→ the photos don’t match the level you’re operating at anymore

A mid-year refresh isn’t about starting over—it’s about making sure your visuals reflect where you are now, not where you were a year ago.

But before you even book new photos… you need clarity.

What do you want your brand to feel like?
How do you want to show up?

That’s exactly why I created my Brand Personality Workbook—to help you define that first, so your photos actually align.

📥 Grab it through the link in my bio, and then let’s plan your next session.
Shooting outdoors doesn’t always mean “perfect lighting.” 👇🏻

One of the biggest challenges with natural light is inconsistency—
skin tones can shift depending on shade, surroundings, and even reflections (hello green grass 👀).

That’s why I use off-camera flash, even outside.

It helps create:
✅ consistent skin tones
✅ balanced lighting
✅ a cleaner, more polished final image

So instead of guessing what the light is doing…
I’m controlling it.

📥 If you’re a photographer trying to figure out lighting + gear, I’ve put together a guide with the setups I actually use—link in bio.

- STAY IN TOUCH -

Serving the Greater Houston, Texas Area

tara@taraflannery.com

713-412-5437

Facebook logo
Instagram logo
Pinterest logo
Linked In logo

FloDesk FREE STYLE GUIDE

Tara is a member of the Professional Photographers of America PPA.
Tara is a Certified Professional Photographer.
Tara is a member of TPPA Texas Professional Photographer's Association.
Tara has earned her Master of Photography degree.
Tara has earned her Photographic Craftsman certification.
Tara is a member of the Professional Photographers Guild of Houston PPGH.