How to Create a Brand Portfolio | Houston Headshot Photographer

Tara Flannery is a Certified Professional Photographer (CPP) based in The Woodlands and Conroe, TX.  Tara Flannery Photography specializes in corporate headshots and can help with how to create a brand portfolio.  See more headshots in the gallery.  Contact me to book your professional headshot today!

How to Create a Brand Portfolio

Your brand is much more than a name and a logo.  It encompasses all of what you do, who you are, and how you provide for your clients.  When creating a marketing strategy, it’s a good idea to think about who your target clients are and how you will serve them.  Another part of marketing involves creating that brand – who you will be and how you will operate.  Online marketing involves a website, social media, and other online advertising.  Talk with your photographer about how to create a brand portfolio.  This involves not just creating a headshot or one image to be used everywhere.  It involves creating a portfolio of images to represent you, your company, and your brand.  A headshot should be included in this portfolio but also images that show what you do and who you work with.

Lawyers

We created a brand portfolio of images for Pegah and her law firm.  Both partners got headshots as well as full body or three-quarter length shots for marketing.  We also created a few images with the two partners together.  This portfolio provides a number of images that they can pull from when the marketing need arises.  And the website can display not just one look but a variety of images.

How to Create a Brand Portfolioman headshot on white background with blue suitwoman in blue suit headshothow to create a brand portfoliobusiness partners posing for marketing imagesman and woman business partners pose for branding imagesbranding portfolio images

Tara Flannery is a Certified Professional Photographer (CPP) based in The Woodlands and Conroe, TX.  Tara Flannery Photography specializes in corporate headshots.  See more headshots in the gallery.  Contact me to book your professional headshot today!

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@taraflanneryphotography

Here are my top tips for creating photos you’ll love for years to come 👇🏻

🎨 Choose a soft, coordinating color palette — think blues, burgundy, and warm earth tones that look gorgeous in outdoor settings.

👕 Stick to classic, solid pieces without big logos or bold patterns for a timeless look.

😊 And most importantly — keep everyone comfortable (especially the kids!) so we can have fun and capture genuine smiles.

Fall sessions fill up fast — let’s plan your perfect family session now so you can relax and enjoy it when the leaves start to turn. 🍁

📸 Shoot me a DM to schedule your Family Portraits this fall!

#familyportraits #thewoodlandstxphotographer #houstonphotographer #thewoodlandsfamilyphotos #familyphotos
Want a flawless team photo every time? Here’s the secret ⬇️

Group Composites.

Unlike a traditional group photo — where someone inevitably blinks, looks away, or just isn’t loving their angle — a composite lets me select the best shot of each person individually.

Here’s how it works:

✔️ I photograph each person separately

✔️ Pick their most flattering image

✔️ Edit each headshot to perfection

✔️ Combine them into one cohesive, polished group portrait

The result? A picture-perfect team photo where everyone looks amazing — no retakes, no stress.

Ready to upgrade your team’s image? 📩 DM me to learn more.

#groupcomposites #teamphotos #thewoodlandstxphotographer #headshotsphotographer
Say goodbye to outdated team photos. 👋🏻

If your company is growing, shifting, or hiring often, this is the game-changing solution you’ve been waiting for:

📸 Group Composite Team Photos

Here’s how it works:

Instead of squeezing everyone into a single room at the same time (and hoping everyone looks their best), we photograph each team member individually — then merge them into one cohesive, professional team photo in post-production.

✨ New employee? We’ll add them in.
✨ Someone left? We’ll update the photo.
✨ Remote team? No problem.

No more rescheduling full photoshoots. No more outdated staff pages. Just a clean, current, always-on-brand team image.

Perfect for:
✔️ Corporate offices
✔️ Real estate teams
✔️ Medical practices
✔️ Law firms
✔️ Small businesses
✔️ Remote or hybrid teams

📍 Serving Houston + surrounding areas
📅 Contact me to start your team composite today.

#teamphotos #groupphotos
Let’s talk about AI headshots. 🤖 ⬇️

Here’s the thing: while AI can mimic your likeness, it can’t replace the real you. People who know you can still tell the difference between an authentic photograph and a computer-generated image stitched together from selfies.

When it comes to building trust with your clients, patients, or audience, authenticity matters. Real portraits create real connection.

That said, I do love using AI-powered tools — not to fake who you are, but to enhance your photos. Tools that smooth, sharpen, and polish while keeping your portraits truthful, authentic, and you.

Because your clients deserve to meet the real person behind the brand.

📸 Ready for headshots that feel polished and authentic? Shoot me a DM!

#headshotphotographer #houstonheadshots #aiheadshots

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Serving the Greater Houston, Texas Area

tara@taraflannery.com

713-412-5437

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Tara is a member of the Professional Photographers of America PPA.
Tara is a Certified Professional Photographer.
Tara is a member of TPPA Texas Professional Photographer's Association.
Tara has earned her Master of Photography degree.
Tara has earned her Photographic Craftsman certification.
Tara is a member of the Professional Photographers Guild of Houston PPGH.