Headshots vs. Branding Photography – 4 Unique Sessions Perfect for You

Tara Flannery is a  Certified Professional Photographer (CPP), Photographic Craftsman, and Master of Photography based in Houston, TX.  Tara Flannery Photography specializes in personal branding and corporate branding.  See more branding images in the gallery.  Contact me to book your branding session today!

Headshots Vs. Branding

When it comes to presenting yourself or your business in the best light, having professional photos is non-negotiable. So when it comes to headshots vs branding it’s important to understand the differences to help you make the right choice to elevate your professional image. This guide will walk you through everything you need to know about headshots vs branding.

Man leaning on a chair for his realtor branding session.

Headshots vs. Branding: Which One is Right for You?

Deciding between a headshot and a branding session depends on your specific needs:

  • Headshot: Opt for a headshot if you need a straightforward, professional image for your profile, company website, or LinkedIn. It’s quick, efficient, and provides a polished look that represents you well in professional settings.
  • Branding: Choose branding photography if you want to tell a story about your business. It’s ideal for entrepreneurs and small business owners who need a variety of images to use across different platforms. Branding sessions provide a more comprehensive look at who you are and what you offer.

What is a Headshot?

A headshot is a professional photograph that focuses on a person’s face, typically used for professional profiles, company websites, and social media. It’s designed to give a clear and concise impression of who you are.

Types of Headshot Sessions Offered by Tara Flannery Photography

Express Session

  • Duration: 15 minutes
  • Includes: 1 Final Retouched Photo
  • Ideal For: Quick updates, LinkedIn profiles, and company websites

The Express Session is perfect for individuals who need a quick and professional photo. It’s also a great option for companies needing to maintain a consistent look for their team. As new hires come on board, they can seamlessly integrate into the company’s marketing materials.

Executive Session

  • Duration: 1 hour
  • Includes: HMU (Hair and Makeup), Wardrobe & Background Changes, 2 Looks, 3 Final Images
  • Ideal For: Executives, professional presentations, multiple platforms

The Executive Session offers more time and flexibility. With wardrobe changes and professional hair and makeup services included, this session ensures you have a variety of professional looks. It’s perfect for those who need both formal and casual images.

Headshots vs. Branding

What is Branding Photography?

Branding photography goes beyond the headshot. It’s about capturing the essence of your brand, including your personality, environment, and the message you want to convey to your audience.

Types of Branding Sessions Offered by Tara Flannery Photography

Basic Branding

  • Duration: 1.5 hours
  • Includes: HMU, 3 Looks, 9 Images
  • Ideal For: Entrepreneurs, small business owners, personal branding

The Basic Branding session is a step beyond the headshot. It includes an on-location shoot with an environmental feel, perfect for showcasing your brand in a natural setting. Hair and makeup services, as well as wardrobe consultation, ensure you look your best.

Premium Branding

  • Duration: 2 hours
  • Includes: Wardrobe Consultation, HMU, 4 Looks, 12 Images, Branding Video
  • Ideal For: Comprehensive branding, full-scale marketing campaigns

The Premium Branding session offers it all – from wardrobe consultation to a branding video. This session is designed for those who want a complete package, providing everything needed for website and social media updates. A team of experts ensures your branding is a complete success.

Branding Session

Headshots vs. Branding: Final Thoughts

Both headshots and branding photography play crucial roles in professional and personal branding. Understanding the difference helps you make an informed decision to best represent yourself and your business. Whether you’re updating your LinkedIn profile or launching a new marketing campaign, having the right images can make all the difference.

Successful Headshot Sessions

The woodlands headshot photography

professional headshots

Successful Branding Sessions

realtor branding session

business branding photography

Tara Flannery is a  Certified Professional Photographer (CPP), Photographic Craftsman, and Master of Photography based in Houston, TX.  Tara Flannery Photography specializes in personal branding and corporate branding.  See more branding images in the gallery.  Contact me to book your branding session today!

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@taraflanneryphotography

Let me walk you through a corporate event headshot session 👇🏻

I set up a professional headshot station right at your event—guests funnel in and out in minutes, and here's the magic:

✨ Quick, guided posing (I'll tell you exactly what to do—no awkward guessing) 
✨ Instant proof gallery so you can choose your favorite on the spot 
✨ Polished, professional edits delivered fast 
✨ Cohesive headshots for the whole team (perfect for company websites, LinkedIn, you name it)

The best part? You don't have to schedule separate sessions, travel anywhere, or stress about what to wear. You show up, I guide you through it, and you leave with a headshot that actually represents you well.

No stiff corporate vibes. No feeling lost in front of the camera. Just efficient, professional, and dare I say... kinda fun? 😄

Corporate event headshots = convenience + quality + personality. If your company is planning an event and wants to give your team this experience, let's talk.

#corporateevents #eventphotography #corproateheadshots
Here's the truth 👇🏻

Your headshot has an expiration date. ⏰

If your current headshot is more than three years old, it's time for a refresh.

When someone looks you up before a meeting or collaboration, they're forming their first impression. If your headshot doesn't match who shows up on the Zoom call, it creates an immediate disconnect.

Your headshot should reflect who you are RIGHT NOW. Your current energy. Your current confidence. Your current professional presence. 

✨ THE 3-YEAR RULE:
Update your headshot every 2-3 years, or sooner if you've had a significant change in appearance, role, or brand positioning.

💡 PRO TIP:
If you're hesitant because you don't love being photographed, that's exactly why the right photographer matters. Your session should feel empowering, not vulnerable.

You are worthy of being seen exactly as you are right now. Let's create headshots that feel authentic and work hard for your business.

Ready to update your professional presence? Link in bio to book your session. 📸

#headshotphotography #professionalheadshots #corporateheadshots
Here's the truth—these three mistakes are quietly killing your credibility:

1️⃣ Inconsistent visuals across platforms

LinkedIn headshot ≠ Instagram profile ≠ Website photo

This creates confusion and distrust. Your audience needs to recognize YOU instantly, everywhere.

2️⃣ Outdated or low-quality photos

That 2019 selfie or grainy event photo? Not helping.

Professional imagery signals you take your business seriously—so clients can trust you with theirs.

3️⃣ Hiding behind logos or stock photos

People connect with PEOPLE, not faceless brands.

If they can't see the human behind the business, they're scrolling past.

✨ The good news? All of this is fixable.

Investing in professional branding photography isn't just about pretty pictures—it's about building trust and credibility that converts.

Ready to elevate your brand's visual presence? Let's create imagery that actually works for your business. 💪🏼

🔗 Link in bio to book your consultation.

#brandingphotographer #brandingphotographerthewoodlandstx
Let's talk about corporate event headshots 👇🏻

Here's what happens when you bring me to your next conference, team retreat, or company event:

✨ Seamless setup that doesn't disrupt your event flow
✨ Quick, efficient sessions that respect everyone's time
✨ Professional guidance so even camera-shy team members feel confident
✨ Consistent lighting and styling for that polished, cohesive team look
✨ Everyone leaves with a headshot they're actually proud to use

No awkward office lighting. No scheduling nightmares trying to coordinate individual sessions. Just a smooth, professional experience that makes your entire team look their best.

Your employees get images that elevate their LinkedIn profiles, email signatures, and company materials. You get a team that looks unified and professional across all platforms.

Ready to elevate your next corporate event? Let's make it happen. Link in bio to connect.

#corporateheadshots #eventphotography #professionalphotography #teamheadshots #businessphotography #houstontx #thewoodlandstx
Know a friend or loved one pouring everything into their small business?

A professional branding session is the kind of gift that truly gives back.

It’s more than new photos — it’s confidence, credibility, and content that helps her attract the clients she’s been dreaming of.

With both Basic and Premium Branding Packages available, there’s an option for every business and every budget.

🎁 This season, give the gift that keeps on giving — invest in her business and her success.

Want to plan a session? Click the link in my bio to schedule a FREE consultation.

📚 While you're there, you can grab my FREE branding guide for more information.

#brandingforbusinesses #perfectgiftideas #brandingphotographer #brandingthewoodlandstx

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Serving the Greater Houston, Texas Area

tara@taraflannery.com

713-412-5437

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Tara is a member of the Professional Photographers of America PPA.
Tara is a Certified Professional Photographer.
Tara is a member of TPPA Texas Professional Photographer's Association.
Tara has earned her Master of Photography degree.
Tara has earned her Photographic Craftsman certification.
Tara is a member of the Professional Photographers Guild of Houston PPGH.