Headshots vs. Branding Photography – 4 Unique Sessions Perfect for You

Tara Flannery is a  Certified Professional Photographer (CPP), Photographic Craftsman, and Master of Photography based in Houston, TX.  Tara Flannery Photography specializes in personal branding and corporate branding.  See more branding images in the gallery.  Contact me to book your branding session today!

Headshots Vs. Branding

When it comes to presenting yourself or your business in the best light, having professional photos is non-negotiable. So when it comes to headshots vs branding it’s important to understand the differences to help you make the right choice to elevate your professional image. This guide will walk you through everything you need to know about headshots vs branding.

Man leaning on a chair for his realtor branding session.

Headshots vs. Branding: Which One is Right for You?

Deciding between a headshot and a branding session depends on your specific needs:

  • Headshot: Opt for a headshot if you need a straightforward, professional image for your profile, company website, or LinkedIn. It’s quick, efficient, and provides a polished look that represents you well in professional settings.
  • Branding: Choose branding photography if you want to tell a story about your business. It’s ideal for entrepreneurs and small business owners who need a variety of images to use across different platforms. Branding sessions provide a more comprehensive look at who you are and what you offer.

What is a Headshot?

A headshot is a professional photograph that focuses on a person’s face, typically used for professional profiles, company websites, and social media. It’s designed to give a clear and concise impression of who you are.

Types of Headshot Sessions Offered by Tara Flannery Photography

Express Session

  • Duration: 15 minutes
  • Includes: 1 Final Retouched Photo
  • Ideal For: Quick updates, LinkedIn profiles, and company websites

The Express Session is perfect for individuals who need a quick and professional photo. It’s also a great option for companies needing to maintain a consistent look for their team. As new hires come on board, they can seamlessly integrate into the company’s marketing materials.

Executive Session

  • Duration: 1 hour
  • Includes: HMU (Hair and Makeup), Wardrobe & Background Changes, 2 Looks, 3 Final Images
  • Ideal For: Executives, professional presentations, multiple platforms

The Executive Session offers more time and flexibility. With wardrobe changes and professional hair and makeup services included, this session ensures you have a variety of professional looks. It’s perfect for those who need both formal and casual images.

Headshots vs. Branding

What is Branding Photography?

Branding photography goes beyond the headshot. It’s about capturing the essence of your brand, including your personality, environment, and the message you want to convey to your audience.

Types of Branding Sessions Offered by Tara Flannery Photography

Basic Branding

  • Duration: 1.5 hours
  • Includes: HMU, 3 Looks, 9 Images
  • Ideal For: Entrepreneurs, small business owners, personal branding

The Basic Branding session is a step beyond the headshot. It includes an on-location shoot with an environmental feel, perfect for showcasing your brand in a natural setting. Hair and makeup services, as well as wardrobe consultation, ensure you look your best.

Premium Branding

  • Duration: 2 hours
  • Includes: Wardrobe Consultation, HMU, 4 Looks, 12 Images, Branding Video
  • Ideal For: Comprehensive branding, full-scale marketing campaigns

The Premium Branding session offers it all – from wardrobe consultation to a branding video. This session is designed for those who want a complete package, providing everything needed for website and social media updates. A team of experts ensures your branding is a complete success.

Branding Session

Headshots vs. Branding: Final Thoughts

Both headshots and branding photography play crucial roles in professional and personal branding. Understanding the difference helps you make an informed decision to best represent yourself and your business. Whether you’re updating your LinkedIn profile or launching a new marketing campaign, having the right images can make all the difference.

Successful Headshot Sessions

The woodlands headshot photography

professional headshots

Successful Branding Sessions

realtor branding session

business branding photography

Tara Flannery is a  Certified Professional Photographer (CPP), Photographic Craftsman, and Master of Photography based in Houston, TX.  Tara Flannery Photography specializes in personal branding and corporate branding.  See more branding images in the gallery.  Contact me to book your branding session today!

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@taraflanneryphotography

Here’s how to fix that 👇🏻

If you’ve ever felt uncomfortable in front of the camera — especially when someone else is taking your picture — you’re not alone. It’s completely normal.

Taking professional photos can feel surprisingly vulnerable. You’re being seen, literally, and that can stir up a lot of nerves.

But here’s the thing: feeling awkward shouldn’t stop you from getting photos you love. My job as your photographer is to help ease that discomfort so you can show up as your best, most authentic self.

Here’s how I help clients do just that:

1️⃣ The Consultation

Before your session, we’ll chat about your goals, style, and how you want to be seen. I also connect clients with trusted stylists who can help you choose outfits that make you feel confident and comfortable (if needed).

2️⃣ A Calm, Supportive Environment

Whether we’re in my studio, your office, or an outdoor location, my priority is to create a space where you can relax, laugh, and genuinely enjoy the process. When you’re at ease, it always shows in your photos.

3️⃣ A Little Preparation Goes a Long Way

Get plenty of rest, hydrate, and plan your wardrobe ahead of time. When you feel prepared, you walk into your session with a completely different kind of confidence.

Because the truth is — professional photos can feel vulnerable, but with the right guidance, they can also be empowering. 💛

📩 Ready to feel comfortable and confident in front of the camera? Message me to schedule your session today.

#professionalheadshots #corporateheadshots #headshotphotographer #headshottips
Here's what you can expect at a headshot session with me 👇🏻

✨ Pre-session consultation to understand your brand and team dynamics
📋 Wardrobe guidance that aligns with your company culture
🎯 Multiple looks and expressions to give everyone options
⏰ Efficient workflow that respects everyone's busy schedules
💼 Professional retouching that maintains authenticity
📱 Digital gallery delivery within 48 hours

Be honest—when was the last time your team photos actually represented who you are today? Most companies wait 3-5 years between updates, but your people (and your business) evolve much faster than that.

Your team's headshots aren't just photos—they're the first impression potential clients, partners, and talent get of your company culture. When they're outdated or inconsistent, what message does that send?

Ready to show the world the dynamic team you've built? Let's create imagery that matches your company's growth. 🚀

#headshots #corporatephotography #teamheadshots #professionalphotography #houstonphotographer
I get it—parents worry their kids won’t sit still, won’t smile, or will get tired too quickly. But here’s the truth: that’s exactly what makes the photos beautiful.

✨ We start playfully — no pressure, just letting your kids warm up at their own pace.
📸 I’ll guide you into natural interactions, like walking, snuggling, or playing together.
😊 Expect tickle fights, giggles, and even a little silliness—it’s all part of the fun.
🍂 Kids need breaks? We roll with it. The best smiles usually come after they’ve had a chance to relax.
👨‍👩‍👧‍👦 Every child gets their moment to shine—without forcing fake poses.

There’s no “perfect behavior” required. The most memorable family portraits happen when your kids are just being themselves—and you’re right there with them.

Because this isn’t about stiff poses or saying “cheese.” It’s about capturing the real magic of your family in this season of life.

📩 Ready for a session your kids will actually enjoy? DM me to get started!

#familyportraits #behindthescenes #whattoexpect #thewoodlandstxphotographer #familyphotosession
Here's the hard truth about acting headshots that most photographers won't tell you 👇🏻

If a casting director can't immediately see what role you'd play just by looking at your photo, you've already lost the audition.

Corporate headshots show professionalism. Acting headshots show CHARACTER—and that requires a completely different approach.

Most actors think they need one 'perfect' headshot with a generic smile. But casting directors aren't looking for pleasant—they're looking for types. The lawyer, the best friend, the villain. And they need to see it instantly.

That's why specificity wins:
✨ Confident and commanding for lawyer roles
✨ Warm and approachable for parent characters
✨ Hint of mischief for villain parts

But here's the bigger mistake—thinking one headshot is enough. One headshot = one role. Multiple headshots = multiple opportunities.

You need range: commercial-friendly, dramatic, playful, maybe edgy. When casting directors see variety, they're thinking about how you fit their ENTIRE project.

Not every photographer understands acting industry standards. When I work with actors, we plan multiple 'looks' in one session—because every shot needs to feel intentional.

Ready to create acting headshots that actually get you cast? Let's plan a session that shows your full range.

#actingheadshots #headshots #professionalheadshots #houstonphotographer #modelingheadshots

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Serving the Greater Houston, Texas Area

tara@taraflannery.com

713-412-5437

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Tara is a member of the Professional Photographers of America PPA.
Tara is a Certified Professional Photographer.
Tara is a member of TPPA Texas Professional Photographer's Association.
Tara has earned her Master of Photography degree.
Tara has earned her Photographic Craftsman certification.
Tara is a member of the Professional Photographers Guild of Houston PPGH.