Headshots and Personal Branding Photography

Tara Flannery is a  Certified Professional Photographer (CPP), Photographic Craftsman, and Master of Photography based in Houston, TX.  Tara Flannery Photography specializes in corporate headshots.  See more headshots in the gallery.  Contact me to book your professional branding session today!

Headshots and Personal Branding Photography: Which one do you need?

In today’s digital age, where your online presence can make or break your professional image, the importance of high-quality photography cannot be overstated. When it comes to professional photography, two common options you might consider are headshots and personal branding photography. But what’s the difference between the two, and how do you decide which one is right for you?

Headshot Photography

Headshot photography focuses on capturing your face in a professional and flattering manner, typically from the shoulders up. It is the go-to choice for professionals seeking to project a polished and approachable image. Headshots find common use on corporate websites, LinkedIn profiles, business cards, and various other professional platforms.

A well-executed headshot emphasizes your facial expressions, conveying confidence, trustworthiness, and approachability. It’s the ideal choice if you’re looking for a clean and straightforward image to represent your professional identity. Headshot sessions are usually shorter and less involved compared to personal branding photography sessions.

female professional headshot photography

women's professional headshots

Personal Branding

On the other hand, personal branding photography takes a more holistic approach. Going beyond capturing just your face, personal branding tells your story, showcases your personality, and creates a consistent visual identity. Personal branding photography involves various settings, outfits, and poses to capture different facets of your life and personality.

Personal branding photos are versatile and can be used across multiple marketing materials, including your website, social media profiles, blog posts, and promotional materials. They provide a deeper insight into your brand and personality, enabling you to connect with your audience on a more personal level.

personal branding photography

Which one do you need?

The choice between headshot and personal branding photography hinges on your goals and the image you wish to project. If you require a professional portrait for business purposes, opt for a headshot. It offers simplicity and effectiveness in establishing trust and credibility.

However, if you aim to build a robust personal brand, forge deeper connections with your audience, and showcase various aspects of your life and personality, investing in personal branding photography is the right course of action.

In conclusion, both headshot and personal branding photography serve crucial purposes in the professional world. Consider your objectives, target audience, and the image you want to convey when deciding which one aligns best with your needs. Regardless of your choice, investing in high-quality photography can significantly influence how you’re perceived in the digital realm.

Recent Headshot and Personal Branding Sessions

outdoor headshots

certified professional trainer headshots branding

personal branding photography

office environmental headshot professionals

woman personal branding

Tara Flannery is a Certified Professional Photographer (CPP)  and Craftsman based in Houston, TX.  Tara Flannery Photography specializes in senior portraits.  See more senior photos in the gallery.  Contact me to book your photography session today!

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@taraflanneryphotography

Let’s talk about it 👇🏻

If you’re ending 2025 with the same headshot you had in 2022, there’s a good chance it’s no longer telling the full story of who you are today.

You’ve grown. Your career has evolved. Your confidence, presence, and expertise have too.

And your headshot should reflect the current version of you — not the one from three years ago.

Here’s why an updated headshot matters:

✨ It builds trust
✨ It supports your career growth
✨ It aligns with major milestones

It’s time for a new headshot if you’ve ⬇️

✔️ Been promoted
✔️ Changed roles or industries
✔️ Stepped into leadership
✔️ Started a new business
✔️ Made a noticeable change in your appearance
✔️ Updated your personal brand
✔️ Outgrown the “old you”

✨ Bonus tip:

A good rule of thumb — if your headshot is more than 2 years old or doesn’t look like the person someone would see walking into a meeting today… it’s time.

You deserve a photo that represents who you are now — confident, polished, and stepping into your next chapter.

📩 Click the link in my bio to schedule your FREE consultation with me!

#headshotphotographer #professionalbrandingphotographer #thewoodlandstexasphotographer #headshottips
Here's how I can help you elevate your business next year 👇🏻

My branding sessions go far beyond “just photos.” We’ll start with a personalized consultation to talk through your brand colors, style, and message — then plan a session that feels intentional, aligned, and true to you.

Each branding experience includes professional hair and makeup services and multiple looks, so you can capture different sides of your brand — from approachable and friendly to bold and confident.

You can choose from two session options designed to fit your goals:

✨ Basic Branding Session: 3 looks, 9 final images, and 1.5 hours of photography.

✨ Premium Branding Session: 4 looks, 12 final images, 2 hours of photography, plus a branding video to bring your story to life.

By the end, you’ll walk away with a full collection of cohesive, high-quality visuals that represent your next chapter — confident, polished, and unmistakably you.

If 2026 is your year to scale, let’s make sure your photos reflect it.

📩 Message me to start planning your branding session — I’ll take care of the details.

📝 Grab my FREE branding guide with the link in my bio!

#brandingtips #businessbranding #brandingphotographer #brandingsession
Let’s talk about it 👇🏻

So many people wait to book their headshot because they feel like they need to “fix” something first.

Lose a little weight. Clear their skin. Feel more confident. Look more put-together.

But here’s the truth:

The version of you that exists right now is already worthy of being seen.

The best headshots don’t come from perfection — they come from authenticity.

Real expression. Real connection. Real confidence… even if you don’t quite feel it walking in.

During every session, I guide you through posing, lighting, and expression so you feel relaxed, supported, and comfortable — because that’s when the magic happens. You don’t have to know what to do. You don’t have to feel “ready.” You just have to show up.

✨ If you want a headshot that feels like you, I’d love to help.

Click the link in my bio to schedule your consultation OR to grab my FREE headshot session guide for more information!

#headshottips #corporateheadshots #headshotphotographerhoustontx #professionalheadshots
If you’re hosting a holiday party this year… there’s something you don’t want to overlook 👇🏻

Your team is already together, dressed up, and in great spirits — which makes it the perfect moment to update everyone’s headshots. No juggling schedules, no tracking people down, no pulling anyone out of meetings. Just quick, polished photos your team can pop in for, and then head right back to the party.

It’s an easy way to add value to your celebration and give your employees something they’ll actually use heading into the new year. And with my streamlined event setup (and zero admin work for you), the process is effortless from start to finish.

✨ If you’re planning a holiday party, let’s talk about adding on-site headshots.
Click the link in my bio to schedule your consultation.

#corporateevents #corporateeventphotographer #headshotphotographer #corporateheadshots
- Do this instead 👇🏻
 
  Most people focus on their outfit or expression — but your background plays a huge role in how others perceive you. It sets the tone for your personal brand before you even introduce yourself.
 
  Your space tells clients what working with you feels like.
 
  Here’s how different backdrops communicate different messages:
 
 🏢 Corporate office → traditional, established, and formal.
 
 🌿 Natural outdoor setting → approachable, creative, and warm.
 
 🏙️ Urban or architectural environment → modern, edgy, and innovative.
 
 🎨 Solid color or studio backdrop → clean, versatile, and timeless.
 
  Even subtle shifts in tone, texture, or color can completely change the mood of your headshot — which is why the location is just as important as the lighting or pose.
 
  And here’s the exciting part: with the help of professional AI editing, you don’t have to choose just one. We can create on-brand variations that fit different platforms — like LinkedIn, your website, or your marketing materials — while keeping your headshot cohesive and authentic.
 
  Because when every detail works together — from your expression to your background — your headshot becomes more than a picture. It becomes your first impression.
 
 📩 Ready to plan your next session? Message me and let’s find the backdrop that tells your brand story best.

#headshotlocations #headshottips #corporateheadshots #photolocationshoustontx

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Serving the Greater Houston, Texas Area

tara@taraflannery.com

713-412-5437

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Tara is a member of the Professional Photographers of America PPA.
Tara is a Certified Professional Photographer.
Tara is a member of TPPA Texas Professional Photographer's Association.
Tara has earned her Master of Photography degree.
Tara has earned her Photographic Craftsman certification.
Tara is a member of the Professional Photographers Guild of Houston PPGH.