The Secret to a Standout Headshot (No Matter Your Industry)

Tara Flannery is a  Certified Professional Photographer (CPP), Photographic Craftsman, and Master of Photography based in Houston, TX.  Tara Flannery Photography specializes in corporate headshots.  See more headshots in the gallery.  Contact me to book your professional headshot today!

More Than Just a Pretty Picture

When it comes to making a memorable first impression, a professional headshot can speak volumes—especially in today’s digital world where LinkedIn, company websites, and social platforms are often your first point of contact. But here’s the catch: not all headshots are created equal. Depending on your profession, the way you present yourself in a photo can make all the difference.

That’s because headshots aren’t just about looking polished—they’re about communicating who you are before you even say a word. The psychology of a great headshot involves everything from posture and wardrobe to background and facial expression. A therapist may need to exude calm and empathy, while a CEO might want to project strength and leadership. The colors you wear, the lighting you choose, and even the angle of your shoulders can send subtle cues to your audience about what kind of professional you are.

So how do you strike the right tone? It starts with knowing your industry—and understanding how to visually align with your role. Let’s break down what makes a standout headshot across five very different professions, and how small choices can make a big impact.

Female medical doctor in white lab coat poses for a professional headshot.

1. Medical Professionals

Whether you’re a physician, surgeon, or healthcare administrator, your professional headshot should communicate trust and competence.

  • Outfit Suggestions: Stick to clean, neutral colors. White coats are welcome, but scrubs can work too—especially if they’re well-fitted and freshly pressed.
  • Posing Tips: A relaxed but confident expression is key. A slight lean forward can make you seem more approachable. Avoid crossed arms—go for hands gently folded or one hand casually resting.
  • Background Options: A modern office setting or a soft, blurred hospital corridor offers authenticity without distracting from your face.
Female executive in red dress poses for  a professional corporate headshot.

2. CEO/Corporate Executives

In the corporate world, your headshot needs to be both commanding and polished. You’re not just representing yourself—you’re representing your brand.

  • Outfit Suggestions: Think power suits and tailored blazers. Dark tones like navy or charcoal paired with light shirts convey authority.
  • Posing Tips: The classic crossed-arms pose works well here, especially for C-suite roles. Strong eye contact and an upright posture exude confidence.
  • Background Options: Choose a clean studio setup or a sleek office environment with glass or architectural elements in the background.
Professional female therapist smiles for a headshot for her business.

3. Therapists

For those in mental health and counseling, your professional headshot should reflect warmth, safety, and approachability.

  • Outfit Suggestions: Earthy tones and soft fabrics like knits or layers work beautifully. Avoid harsh or overly structured outfits.
  • Posing Tips: This is the one industry where we recommend against the crossed-arms pose. Instead, use open body language—perhaps seated with hands resting naturally or a gentle lean forward to create connection.
  • Background Options: A cozy, softly lit indoor setting or natural light near a window feels inviting and personal.
Oil field services President and CEO professional headshot.

4. Oil & Gas Executives

This is a highly specialized field, and your headshot should blend professionalism with a touch of rugged authority, especially for President-level roles.

  • Outfit Suggestions: Structured suits or business casual attire with subtle texture. Consider layering with a utility jacket or hard hat for site-based roles.
  • Posing Tips: Confident and grounded. Standing poses work best—think shoulders back, arms relaxed by your side or lightly clasped in front.
  • Background Options: Industrial settings, such as a refinery or pipe-lined backdrop, instantly connect the viewer to your field. A controlled studio shot with a dark, moody background can also convey power and precision.
Woman in black suit jacket crossing her arms and smiling in a kitchen for a realtor headshot.

5. Realtors

Real estate professionals need a professional headshot that feels vibrant, trustworthy, and local.

  • Outfit Suggestions: Polished and approachable. A bright blouse or tailored blazer works well—bonus points for colors that align with your brand.
  • Posing Tips: Go for movement—maybe a walking shot, a slight lean against a doorway, or a seated pose with an easy smile. You want to look both confident and down-to-earth.
  • Background Options: Outdoor locations like homes, neighborhood streets, or upscale urban settings work beautifully. Studio shots are great too, especially with branded props like a “Sold” sign or keys.

Why Industry-Specific Professional Headshots Matter

A strong professional headshot builds trust before you ever say a word. When your photo aligns with your role, it sets expectations, conveys credibility, and tells your story at a glance. It’s not just about looking good—it’s about looking right for your audience.

Whether you’re in a lab coat, a boardroom, or standing in front of a luxury home, your headshot should represent who you are and what you do. And that’s where a professional photographer who understands your industry can make all the difference.

Ready to book your professional headshot session?
Let’s create images that help you own your space—no matter what industry you’re in. Click HERE to book your consultation today!

Male doctor in white lab coat posing for a professional headshot.

Tara Flannery is a  Certified Professional Photographer (CPP), Photographic Craftsman, and Master of Photography based in Houston, TX.  Tara Flannery Photography specializes in corporate headshots.  See more headshots in the gallery.  Contact me to book your professional headshot today!

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Here's how I can help you elevate your business next year 👇🏻

My branding sessions go far beyond “just photos.” We’ll start with a personalized consultation to talk through your brand colors, style, and message — then plan a session that feels intentional, aligned, and true to you.

Each branding experience includes professional hair and makeup services and multiple looks, so you can capture different sides of your brand — from approachable and friendly to bold and confident.

You can choose from two session options designed to fit your goals:

✨ Basic Branding Session: 3 looks, 9 final images, and 1.5 hours of photography.

✨ Premium Branding Session: 4 looks, 12 final images, 2 hours of photography, plus a branding video to bring your story to life.

By the end, you’ll walk away with a full collection of cohesive, high-quality visuals that represent your next chapter — confident, polished, and unmistakably you.

If 2026 is your year to scale, let’s make sure your photos reflect it.

📩 Message me to start planning your branding session — I’ll take care of the details.

📝 Grab my FREE branding guide with the link in my bio!

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Let’s talk about it 👇🏻

So many people wait to book their headshot because they feel like they need to “fix” something first.

Lose a little weight. Clear their skin. Feel more confident. Look more put-together.

But here’s the truth:

The version of you that exists right now is already worthy of being seen.

The best headshots don’t come from perfection — they come from authenticity.

Real expression. Real connection. Real confidence… even if you don’t quite feel it walking in.

During every session, I guide you through posing, lighting, and expression so you feel relaxed, supported, and comfortable — because that’s when the magic happens. You don’t have to know what to do. You don’t have to feel “ready.” You just have to show up.

✨ If you want a headshot that feels like you, I’d love to help.

Click the link in my bio to schedule your consultation OR to grab my FREE headshot session guide for more information!

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If you’re hosting a holiday party this year… there’s something you don’t want to overlook 👇🏻

Your team is already together, dressed up, and in great spirits — which makes it the perfect moment to update everyone’s headshots. No juggling schedules, no tracking people down, no pulling anyone out of meetings. Just quick, polished photos your team can pop in for, and then head right back to the party.

It’s an easy way to add value to your celebration and give your employees something they’ll actually use heading into the new year. And with my streamlined event setup (and zero admin work for you), the process is effortless from start to finish.

✨ If you’re planning a holiday party, let’s talk about adding on-site headshots.
Click the link in my bio to schedule your consultation.

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- Do this instead 👇🏻
 
  Most people focus on their outfit or expression — but your background plays a huge role in how others perceive you. It sets the tone for your personal brand before you even introduce yourself.
 
  Your space tells clients what working with you feels like.
 
  Here’s how different backdrops communicate different messages:
 
 🏢 Corporate office → traditional, established, and formal.
 
 🌿 Natural outdoor setting → approachable, creative, and warm.
 
 🏙️ Urban or architectural environment → modern, edgy, and innovative.
 
 🎨 Solid color or studio backdrop → clean, versatile, and timeless.
 
  Even subtle shifts in tone, texture, or color can completely change the mood of your headshot — which is why the location is just as important as the lighting or pose.
 
  And here’s the exciting part: with the help of professional AI editing, you don’t have to choose just one. We can create on-brand variations that fit different platforms — like LinkedIn, your website, or your marketing materials — while keeping your headshot cohesive and authentic.
 
  Because when every detail works together — from your expression to your background — your headshot becomes more than a picture. It becomes your first impression.
 
 📩 Ready to plan your next session? Message me and let’s find the backdrop that tells your brand story best.

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Here’s how to fix that 👇🏻

If you’ve ever felt uncomfortable in front of the camera — especially when someone else is taking your picture — you’re not alone. It’s completely normal.

Taking professional photos can feel surprisingly vulnerable. You’re being seen, literally, and that can stir up a lot of nerves.

But here’s the thing: feeling awkward shouldn’t stop you from getting photos you love. My job as your photographer is to help ease that discomfort so you can show up as your best, most authentic self.

Here’s how I help clients do just that:

1️⃣ The Consultation

Before your session, we’ll chat about your goals, style, and how you want to be seen. I also connect clients with trusted stylists who can help you choose outfits that make you feel confident and comfortable (if needed).

2️⃣ A Calm, Supportive Environment

Whether we’re in my studio, your office, or an outdoor location, my priority is to create a space where you can relax, laugh, and genuinely enjoy the process. When you’re at ease, it always shows in your photos.

3️⃣ A Little Preparation Goes a Long Way

Get plenty of rest, hydrate, and plan your wardrobe ahead of time. When you feel prepared, you walk into your session with a completely different kind of confidence.

Because the truth is — professional photos can feel vulnerable, but with the right guidance, they can also be empowering. 💛

📩 Ready to feel comfortable and confident in front of the camera? Message me to schedule your session today.

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Serving the Greater Houston, Texas Area

tara@taraflannery.com

713-412-5437

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Tara is a member of the Professional Photographers of America PPA.
Tara is a Certified Professional Photographer.
Tara is a member of TPPA Texas Professional Photographer's Association.
Tara has earned her Master of Photography degree.
Tara has earned her Photographic Craftsman certification.
Tara is a member of the Professional Photographers Guild of Houston PPGH.