How to Use Your Headshots to Enhance Your Online Presence

Tara Flannery is a Certified Professional Photographer (CPP)  and Craftsman based in Houston, TX.  Tara Flannery Photography can tell you How to Use Your Headshots to Enhance Your Online Presence.  See more headshots in the gallery.  Contact me to book your professional headshot today!

How to Use Your Headshots to Enhance Your Online Presence

In today’s digital age, social media is one of the most powerful tools we have for personal branding and networking. With platforms like LinkedIn, Twitter, and Instagram, it’s easier than ever to showcase your professional accomplishments and connect with others in your field. If you want to make a strong first impression and stand out from the crowd, you’ll need more than just a well-crafted bio and engaging content. You’ll also need a great headshot.

4 Tips for Using Your Headshot

Here are some ways you can use your headshot to enhance your social media presence and elevate your personal brand.

  1. Invest in a Professional Headshot While it may be tempting to take a quick selfie or use a casual snapshot for your social media profile picture, this approach can backfire. A blurry, poorly lit photo or an image that doesn’t showcase your personality and professionalism can send the wrong message to potential employers or connections. Instead, invest in a professional headshot that captures your best qualities and represents you in the best possible light. Look for a reputable photographer who specializes in headshots and be prepared to pay a fair price for their services.
  2.  Choose the Right Style  When it comes to headshots, there are a variety of styles to choose from, depending on your industry, personal brand, and target audience. For example, if you work in a creative field like advertising or fashion, you may want a headshot that’s more dynamic and expressive, with bold colors and interesting angles. On the other hand, if you work in a more traditional field like law or finance, you may prefer a more formal, straightforward headshot with a neutral background and a classic pose. Think about your personal brand and the image you want to convey, and choose a headshot style that aligns with those goals.
  3.  Pay Attention to Detail When you’re preparing for your headshot session, it’s important to pay attention to every detail, from your hair and makeup to your clothing and accessories. Choose an outfit that’s professional, flattering, and reflects your personal style. Avoid busy patterns, bright colors, or distracting jewelry that can take away from your face. For makeup and hair, aim for a polished, natural look that highlights your best features without being too dramatic or over-the-top. Finally, make sure your headshot is properly cropped and sized for each social media platform you’ll be using.
  4. Use Your Headshot Across Multiple Platforms Once you have a great headshot, use it across multiple social media platforms. This will help create a cohesive and recognizable personal brand that will help you stand out and make a lasting impression. Be sure to use the same image across all your profiles, including LinkedIn, Twitter, Facebook, and Instagram. You can also use your headshot on your website, business cards, and other marketing materials to create a consistent visual identity.

A great headshot is an essential tool for enhancing your social media presence and elevating your personal brand.

Professional Headshots and Branding in Houston TX

By investing in a professional headshot, choosing the right style, paying attention to detail, and using your headshot across multiple platforms, you can create a strong and memorable online presence that will help you connect with others in your industry, build your network, and achieve your professional goals.

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Tara Flannery is a Certified Professional Photographer (CPP)  and Craftsman based in Houston, TX.  Tara Flannery Photography specializes in corporate headshots.  See more headshots in the gallery.  Contact me to book your professional headshot today!

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@taraflanneryphotography

I get it—you’ve hired someone new, and now you need a matching headshot… but your original photographer is no longer available. 😬

Do you really have to start over and re-photograph the whole team?

Not if you hire someone who knows how to recreate what’s already working.

That’s where I come in.

When a company calls me in to match an existing set of headshots, I study every detail of your current images so your new photos blend in flawlessly—like they were taken on the same day.

Here’s what I focus on to make that happen:

✅ Lighting – Studio or natural? Soft, directional, or diffused?

✅ Background – Color, texture, and how sharp or blurry it is.

✅ Cropping & Composition – How close is the shot? What’s the framing like?

✅ Posing & Expression – Are your team members posed formally or relaxed and candid?

✅ Editing Style – Bright and airy? Bold and contrasty? Warm or cool tones?

📸 The result: a polished, consistent set of headshots that reflect your brand—even across time, locations, or different photographers.

✨ You don’t need to start over. You just need the right photographer.

Ready to match your headshots? I’d love to help. Send me a message to chat!
This Mother’s Day, skip the flowers and give her something timeless—a moment, beautifully captured.

She’s been your biggest supporter, your soft place to land, your strength through every season of life.

And while you may not say it every day… you feel it deeply: the love, the gratitude, the bond that only grows stronger over time.

A family photo session isn’t just about the images.

It’s about carving out time to be present with each other.

It’s about documenting the connection, the laughter, the quiet strength, and the unspoken love that lives in every glance and every touch.

Whether you’re celebrating your mom, becoming one yourself, or honoring the memory of someone dear—these portraits become keepsakes.

Not just for now, but for years to come.

📸 Mother’s Day sessions are relaxed, natural, and designed to feel more like a meaningful experience than a posed shoot.

✨ Limited spots available—let’s create something she’ll treasure forever.

Let's Connect to set up your FREE Consultation!

#mothersdaygift #mothersday2025 #familyphotos
It was such a pleasure collaborating with Danielle DeMaio on her recent branding session!

Danielle is a powerhouse in the world of HR technology—helping companies around the globe turn HR into a high-impact, value-driving part of their business. As a Global Director of People Technology and Workday strategist, she’s led digital transformations, streamlined operations across 40+ countries, and helped companies scale through major milestones like M&As and IPOs. 🚀

When you’re operating at that level, how you show up matters.
Danielle knew it was time to refresh her personal brand to reflect the impact, innovation, and leadership she brings to every project.

A strong personal brand isn’t just about having professional photos—it’s about aligning your image with your expertise, your achievements, and your next chapter. And working with Danielle made it clear: she’s just getting started.

Thank you, Danielle, for trusting me to capture this exciting part of your journey! 👏🏼📸

#BrandingPhotography #PersonalBranding #WomenInTech
Here’s the thing—your brand is always evolving.

You might be offering new services, connecting with a different audience, or stepping more confidently into your role as a business owner. But if your photos still reflect where you were years ago, they’re not telling the right story anymore.

📸 Great branding photography isn’t just about looking polished—it’s about feeling aligned.

Because strong, consistent visuals:

✨ Build instant trust

✨ Make your business look cohesive and professional

✨ Help your dream clients see themselves working with you

Your photos should support the business you’ve grown into—not hold you back from where you’re going next.

If you’re ready to elevate your brand, attract the right clients, and finally feel like your photos match your message—I’d love to help you get there.

📩 DM me “refresh” or click the link in bio to book your branding consultation.

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Serving the Greater Houston, Texas Area

tara@taraflannery.com

713-412-5437

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Tara is a member of the Professional Photographers of America PPA.
Tara is a Certified Professional Photographer.
Tara is a member of TPPA Texas Professional Photographer's Association.
Tara has earned her Master of Photography degree.
Tara has earned her Photographic Craftsman certification.
Tara is a member of the Professional Photographers Guild of Houston PPGH.